28 March, 2025

Financial planning starts with your goals, not numbers

First Financial Team

Your financial future is not a formula. It is a reflection of what matters most to you. Many people treat financial planning as a numbers game, focusing on what they can and cannot do with what they have now. But the real question is what you want to achieve. There is no universal next step. The right path for you will not be the same as for someone else. That is why you start with your goals, not the numbers.

At First Financial, we help individuals and couples create personalised retirement plans built around their goals, dreams and unique circumstances. Many clients come to us asking what their next step should be, but the answer always depends on what they truly want for their future. A well-structured plan isn’t just about finances; it’s about ensuring the life you want is within reach.

Why goals matter more than numbers

Success in financial planning comes from clarity. Understanding what truly motivates you—whether it’s early retirement, long-term wealth, financial security, leaving a legacy, minimising tax, becoming debt-free or supporting philanthropic causes—helps shape the right strategy. When your financial plan is founded on your priorities, it becomes a roadmap to the future you want.

Without clear goals, financial decisions can become reactive rather than strategic. A lack of direction can lead to unnecessary risks or missed opportunities. For example, someone without a defined retirement goal might take on too much risk in their investments or, conversely, play it too safe and limit their wealth-building potential. Others may focus on paying down debt aggressively without considering whether investing those funds could lead to better long-term outcomes.

With a defined purpose, your financial decisions become more intentional. Whether you are investing, saving or spending, each choice aligns with your long-term vision rather than reacting to short-term circumstances. A well-defined strategy also makes it easier to recognise when adjustments are needed, ensuring your plan evolves as your needs change.

Common financial milestones aren’t the end goal

Paying off a mortgage or hitting a savings target doesn’t mean there’s a single “correct” next step. As First Financial Principal, James Wrigley, often hears from clients, “We’ve paid off our house, we’ve reached this milestone—what should we do next?” The assumption is that financial planning follows a set sequence, but that’s not the case.

Some people feel pressure to invest simply because they’ve freed up cash. Others assume they should focus on tax minimisation or wealth building because it seems like a logical progression. But the real question isn’t what’s next—it’s what do you want next?

If you’re unsure how to answer that, start by considering what would bring the most value to your life. Do you want more financial flexibility to make day-to-day choices easier? Would a better work-life balance improve your overall wellbeing? Is securing your family’s future your top priority? Asking yourself these questions can help you move beyond financial expectations and choose a path that feels right for you.

How defining your goals shapes your financial strategy

At First Financial, we believe wealth is within reach for anyone who starts early and follows a structured plan. A good financial adviser can help you navigate key decisions, starting with your timeline—because someone planning to retire in five years will need a completely different strategy than someone expecting to work for another 20.

We also consider your risk tolerance and lifestyle goals, like wanting to spend early retirement travelling abroad.

Our job is to make sure your plans are realistic and achievable. “If you want to retire tomorrow, there’s a certain set of things you might want to do. If you’ve got another 10 or 15 years of work ahead of you, there’s another set of things,” says James.

Financial planning is about you

“Financial advice is centred around you and the things that you want to do.”

If you’ve paid off your house or inherited a substantial amount of money, the next step isn’t automatic. Instead of looking for a set formula, consider what you truly want to achieve in the long run.

Life changes, and so should your financial plan. Major events like career shifts, family dynamics or unexpected expenses can impact your priorities. Regularly reviewing your goals ensures your strategy remains relevant and aligned with your evolving needs.

What do you need from a financial adviser? Someone who will listen and focus on your unique objectives, not just generic principles. They should take the time to understand what matters to you and tailor their guidance accordingly so you can make informed decisions that support your long-term vision.

Talk to the financial planning experts

For a plan that truly reflects how you want to spend your time and money in the future, go beyond numbers and milestones on a checklist. Create a comprehensive, adaptable strategy that supports your priorities and grows with you.

Ask yourself the important questions and answer them honestly. Don’t get caught up in how to make it work just yet—a trusted adviser can assess what’s possible. At First Financial, our first step is identifying what matters most to you.

To learn more about financial and retirement planning, investing, superannuation advice or tax-effective strategies, speak with a friendly member of our team today.

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Larry and Virginia

Life Stage:

Newly retired

Background:

As retirement neared, Larry and Virginia were ready to enjoy travel, family, and freedom, without uncertainty. A friend recommended First Financial, and from the first meeting, they had a clear plan, a safety net, and people they trusted.

  • Wanted to travel and enjoy retirement without second-guessing finances
  • Needed a structured income plan with buffers for the unexpected
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“We’ve travelled the world, Europe, Sri Lanka, Vietnam, without once stressing about the money. They made everything feel simple and gave us the confidence to live well. We feel secure because we know exactly where we stand, and that peace of mind means everything.”

CLIENT STORY

Graeme and Craig

Life Stage:

Retired and semi-retired

Background:

Referred by friends helped through aged care, Craig sought secure financial guidance after inheriting funds.

  • Invest inheritance securely without high risk
  • Maintain a modest lifestyle with confidence
  • Building trust for someone new to advice
  • Accessible, personalised advice
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“We feel very secure with First Financial, the income just comes in, and we know everything is being looked after. It’s not just safe, it’s smart. We’ve recommended them to others because we genuinely believe in the team.”

CLIENT STORY

Lyn

Life Stage:

Retired widow

Background:

Lyn stepped into financial management for the first time after her husband's passing. With patience and care, First Financial supported her through grief, learning, and empowerment.

  • Had never managed finances before
  • Was overwhelmed after her husband’s passing
  • Needed plain-English explanations and patience
  • Sought emotional support and practical clarity
  • Offered caring, respectful advice at her pace
  • Rebuilt confidence with diagrams, stories, and reassurance
  • Supported gradual decision-making around retirement
  • Remained a trusted constant through major transitions

“After my husband passed, I was completely unsure where to start. First Financial gave me the space to learn, to ask questions, to grow confident. They drew a diagram that I still have. And now, I sleep well at night knowing I’ve got someone in my corner.”

CLIENT STORY

John

Life Stage:

Retired business owner

Background:

After decades of running a successful pharmacy, John sought financial guidance to simplify decision-making and support long-term planning.

  • Navigated the sale of a long-held business
  • Wanted simple, honest advice after burnout
  • Needed a hands-on adviser he could talk to
  • Desired financial guidance aligned with lifestyle goals
  • Crafted a strategy that supports relaxed, post-work life
  • Offered approachable, plain-English advice
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  • Provided flexibility with investments and cash flow

“I feel genuinely supported by First Financial. I can ask anything, and there’s no pressure, just clear advice and real care. The money’s growing, I’m not stressed about it, and I feel completely at ease for the first time. I don’t miss work, but I’d miss the support I get from First Financial.”

CLIENT STORY

Jan

Life Stage:

Retired

Background:

Jan's husband managed the finances until entering aged care. Jan gradually stepped into the financial picture with First Financial’s support.

  • Needed financial guidance after business sale
  • Lacked experience managing complex finances
  • Sought consistent income and long-term structure
  • Wanted a familiar, reliable relationship
  • Provided long-term support through several transitions
  • Helped structure income reliably for retirement
  • Empowered Jan through education and reassurance
  • Delivered calm advice through both grief and growth

“The money just comes in. I don’t have to think about it. And I know they’re always there. They’ve always been there in the background, just quietly making things work.”

CLIENT STORY

Tim and Adam

Life Stage:

Early retirement and working professional

Background:

When Tim received an overseas medical settlement, he and Adam had just 14 days left in a 90-day window. They needed clear guidance, fast. A referral led them to First Financial.

  • Only two weeks left to meet urgent legal and financial deadlines
  • Wanted to preserve capital while setting up income for the future
  • Needed a plan that supported both retirement and ongoing work
  • Hoped to find advice that felt personal, not transactional
  • Managed every moving piece, from legal documents to super rollovers
  • Designed a strategy that supported both Tim’s retirement and Adam’s career
  • Offered clear guidance with steady follow-through, with no stress or pressure
  • Built in ethical investing and flexibility, without sacrificing performance

“We’re in totally different life stages, but First Financial built a strategy that supports us both. From urgent legal steps to ethical investing, they handled every detail with calm, care, and real expertise. It’s financial freedom without compromise, and we couldn’t have done it without them.”

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